Concessionaria de Rodovias do Oeste de São Paulo - Viaoes
Programa Volta ao Lar *
Award Category:
Social Responsibility
Award Year:
2004
Concessionaria de Rodovias do Oeste de São Paulo - Viaoes
Award Category:
Social Responsibility
Award Year:
2004
This project was conducted in collaboration with the Brazilian Association for the Search and Protection of Missing Children (ABCD). Pictures of missing children where printed on the back of vouchers of eight toll stations in order to increase awareness of ABCD, its work and its victims. Because of this initiative, three children were found and many more people have been exposed to this important information.